Cleaning sensation Mrs Hinch is reportedly on the list of targets for this year's series of Strictly Come Dancing.
The BBC is determined to get the series on air as usual this autumn, albeit in an adapted format due to the coronavirus pandemic, and producers are already at an advanced stage of casting.
According to The Mirror, the latest celebs in the frame includes Mrs Hinch - real name Sophie Hinchcliffe - who has amassed a social media following of millions thanks to her cleaning hacks, making household names of products such as the Minky and The Pink Stuff.
The newspaper says that beauty vlogger Zoe Sugg, aka Zoella and the older sister of former contestant Joe Sugg, is also being courted to appear as part of a plan to entice younger viewers.
The strategy has also seen Strictly linked with TikTok superstar Holly H and Gordon Ramsay's daughter Tilly.
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