Real Madrid star Gareth Bale is the face of Adidas's new 'Coldest meets the Boldest' ad for their "active-cooling" sportswear.

The Wales international has struggled of late to please his home supporters, but he got back on the scoresheet last weekend by netting a brace in a 2-0 win over Levante.

Despite the pressure on the pitch, Bale has kept up his sponsorship duties by showing off Adidas's new range in a commercial.

The 25-year-old became the most expensive footballer in the world when he signed for the Spanish giants from Tottenham Hotspur in 2013 for £85m.