ITV has reportedly decided to move Big Brother to a new London location ahead of 2025.
The iconic reality show returned on ITV at the end of 2023 after five years off screens, with a new purpose-built house being established at the Garden Studios in North London.
According to The Sun, however, the broadcaster believes that the location has proven itself to be unsuitable as a long-term location due to the noise from locals.
"ITV has made the decision to leave Garden Studios, which has been its home in a sound stage since its return," a source said.
"It's been a bit of a shock to crew working on the show, given they only moved in last year and it's a five minute walk from Harlesden Tube station which is super accessible for staff and fans coming down to the live shows.
"There have been previous disturbances at the studio during filming, such as revellers sailing down the adjacent canal and members of the public flying drones over the garden.
"Plans were considered to move the show back to its former home at Elstree Studios but ultimately that's been decided against.
"Bovingdon Airfield Studios, which is where Dancing On Ice is filmed, was also on the table but execs have picked a new location in London."
The new house will make its debut when Celebrity Big Brother returns in March.
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