Andy Murray has set his sights on toppling Novak Djokovic to become the new world number one following his Wimbledon triumph.
The Scot won his second title at SW19 courtesy of a straight-sets victory over Milos Raonic on Sunday, with Djokovic having crashed out in the third round.
The Serb still holds a significant lead of almost 5,000 points in the rankings, though, and Murray acknowledged that it is a big ask to overhaul the 12-time Grand Slam champion.
"It's possible. I'd rather set the bar as high as possible and not quite achieve it. It's better to try to finish number one in the world and finish at two," he told BBC Sport.
"I'd love to get to number one obviously but I think a lot of people are forgetting what Novak's done because he lost in the third round here.
"The last 18 months he's been unbelievable, he's hardly lost any matches at all so I know if I want to get there I'm going to have to try to win more matches against him. I'd imagine he'll come back very strong from the loss here."
Murray has won just two of his last 15 meetings with Djokovic.