Atletico Madrid striker Alvaro Morata has reportedly rejected the opportunity to return to English football with Arsenal.
The Spain international has spent the past two years on loan at Juventus and is due to return to the Wanda Metropolitano in the summer after the Old Lady secured Dusan Vlahovic's signature.
Morata's contract with the La Liga champions is up in 2023, and Arsenal are thought to be keen to welcome the 29-year-old back to London as they prepare to wave goodbye to Alexandre Lacazette and Eddie Nketiah.
However, La Stampa - via Tuttojuve - claims that Morata has given Arsenal a 'sharp no' due to his unhappy memories of his time in the English capital with Chelsea.
The report adds that Arsenal are willing to fork out a substantial amount of money for Morata, but Juventus are now hopeful of concluding a permanent deal for the former Chelsea man.
Morata has scored 11 goals and set up seven more in 41 appearances for Juventus this season and previously registered 16 goals in 47 Premier League outings for Chelsea.